WHITE PAPER - As many executives embrace the idea of a true “single version of the truth” about their customers, they face the fact that their data warehouse and CRM systems, however successful, haven’t reached this goal.
Posted: June 16, 2011 | Published: June 16, 2011


Topics:  Customer Data Integration | Customer Data Management | Customer Loyalty | Customer Profiles | Customer Retention | Customer Satisfaction | Data Analytics | Data Collection

WHITE PAPER - Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: October 20, 2009 | Published: October 1, 2009


Topics:  CRM | CRM Analytics | CRM Analytics Software | CRM Best Practices | CRM Software | Customer Profiles | Dashboards | Reporting Software | Sales | Sales Channels | Sales Representatives

WHITE PAPER - This white paper highlights some of the issues that reduce or increase the effectiveness of customer loyalty programs and suggests a solution that offers tips for building a more loyal customer base.
Posted: October 2, 2009 | Published: October 2, 2009


Topics:  CRM | CRM Best Practices | Customer Loyalty | Customer Profiles | Customer Satisfaction | Customer Service