ESSENTIAL GUIDE - This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. Posted: January 31, 2012 | Published: October 5, 2011
IT BRIEFING - European consumers' growing use digital channels as part of their shopping experience is driving retailers’ focus on delivering efficient online, cross-border operations in Europe, this research report from Accenture reveals. Posted: January 17, 2012 | Published: January 17, 2012
WHITE PAPER - This report can help companies rapidly understand the set of new possibilities created by digital transformation, prioritize the value propositions of business models and focus on those with the highest potential, and define the business capabilities and key tasks required to move forward on the smarter commerce path. Posted: November 17, 2011 | Published: November 17, 2011
ANALYST BRIEF - In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C). Posted: November 17, 2011 | Published: March 31, 2011
WHITE PAPER - It is well-known that eCommerce transactions require a level of trust between participants in that trust, in this context, gives each partner confidence that the other will fulfil his part of a bargain in the future. Posted: October 25, 2011 | Published: November 10, 2010
WHITE PAPER - This perspective paper covers the forces that are driving the m-commerce market, the benefits available, and the kinds of business models and partnerships that are seeking to achieve that credible scale over time. Posted: September 20, 2011 | Published: September 20, 2011
WHITE PAPER - E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. Posted: April 26, 2011 | Published: April 26, 2011
WHITE PAPER - This white paper provides an overview of the results of a Forrester Consulting survey on the total economic impact and potential return on investment of deploying click to call and click to chat solutions. Continue reading to learn about the evaluation methods, results and more. Posted: April 25, 2011 | Published: April 25, 2011
WHITE PAPER - The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers. Posted: April 25, 2011 | Published: April 25, 2011