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sponsored by Bronto Software

WHITE PAPER - This whitepaper will detail seven key points that will help you quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: October 6, 2008 | Published: October 4, 2008

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Topics:  Advertising | Campaign Management | Customer Interaction Services | Customer Satisfaction | Demographic Profiles | Email | Email Marketing | Interactive Multimedia Development | Marketing Literature | Web Analytics


sponsored by Manticore Technology

WHITE PAPER - This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
Posted: September 29, 2008 | Published: September 29, 2008

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Topics:  B2B | Campaign Management Software | CRM Analytics | CRM Software | Customer Data Integration | Customer Data Management | Demographic Profiles | Lead Generation | Marketing Information Systems | Productivity | Profiling | Sales Force Automation | Sales Representatives


sponsored by Silverpop Systems Inc.

WHITE PAPER - Read this whitepaper to learn how to use Web Analytics data to better understand your customers' needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.
Posted: August 8, 2008 | Published: August 1, 2008

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Topics:  Campaign Management | Databases | Demographic Profiles | Email | Email Marketing | ROI | Vendors


sponsored by Vtrenz, Inc

WHITE PAPER - This white paper reveals the power that a comprehensive lead-scoring model can deliver, and help you understand the key considerations necessary to arrive at an accurate and reliable lead score.
Posted: June 26, 2008 | Published: June 1, 2008

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Topics:  B2B | Demographic Profiles | Marketing | Sales




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Special Report
Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers
sponsored by Silverpop Systems Inc.

Read this whitepaper to learn how to use Web Analytics data to better understand your customers' needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.

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