EBOOK - In this e-book, SearchDataManagement.com editor, Mark Brunelli, discusses the ins-and-outs of developing a solid MDM plan for ensuring accurate and consistent data across all your company's systems. Read on to learn best practices, tips and advice from experts on how to structure and manage a MDM program
Posted: May 18, 2012 | Published: May 18, 2012


Topics:  Customer Data Management | Data Analytics | Data Governance | Data Management | Data Quality | Databases | Master Data Management

WHITE PAPER - In a recent IDG survey, nearly two-thirds of CIOs & other senior executives surveyed listed improving customer satisfaction among the top three factors driving the need for custom application development.
Posted: May 17, 2012 | Published: May 17, 2012


Topics:  Application Development | CIOs | Customer Data Management | Customer Satisfaction

VIDEO - This brief but informative video demonstrates how Melissa Data's Contact Zone software can help you cleanse and validate data for better data quality and output.
Posted: April 24, 2012 | Premiered: April 24, 2012


Topics:  Contact Management | Contact Management Software | Customer Data Integration | Customer Data Management | Customer Data Management Software | Data Governance | Data Quality

CASE STUDY - The Cincinnati Zoo is a shining example of how analytics and business intelligence (BI) can be used to derive valuable insight on your customers and turn it into smarter and better decisions. This case study shows how the zoo capitalized on a BI and analytics platform to increase revenue across all facets of its operation.
Posted: April 19, 2012 | Published: April 19, 2012


Topics:  Business Intelligence | Business Intelligence Software | CRM Analytics | Customer Data Integration | Customer Data Management | Customer Retention | Data Analytics | Data Management | Information Management

WHITE PAPER - Analytics offer insight and can help you make better, smarter decisions - both of which can enable positive customer experiences. In today's wide-open business environment, customers have plenty to choose from. This paper explains why using analytics to your advantage is key to fostering successful customer relationships.
Posted: April 19, 2012 | Published: April 19, 2012


Topics:  Business Intelligence | Business Intelligence Software | CRM | CRM Analytics | CRM Analytics Software | Customer Data Integration | Customer Data Management | Customer Loyalty | Customer Retention | Customer Service | Data Analytics | Data Management | Data Management Software

WHITE PAPER - This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.
Posted: April 18, 2012 | Published: April 18, 2012


Topics:  Business Intelligence | CRM | CRM Analytics | CRM Best Practices | CRM Software | Customer Data Integration | Customer Data Management | Customer Service | Customer Service Best Practices | Data Management | Sales | Sales Representatives

WEBCAST - This webcast looks at the integration of interactive maps to enable location analytics as part of the BI suite.
Posted: April 13, 2012 | Premiered: April 13, 2012


Topics:  Analytic Applications Software | Content Analytics | Customer Data Management | Customer Data Management Software | Customer Profiles | Data Analytics | Location-Based Services (Software)

WHITE PAPER - Read this paper to learn how to leverage location analytics to solve your sales, customer relationship management (CRM), and marketing challenges. Combining business intelligence (BI) data with cartographic tools can reveal hidden information and make sense out of the chaos of your data.
Posted: March 23, 2012 | Published: March 23, 2012


Topics:  Business Intelligence | CRM | CRM Analytics | CRM Analytics Software | Customer Data Management | Customer Retention | Customer Service | Data Analytics | Data Collection | GIS Software

CASE STUDY - This case study provides insight into a business products company that needed to find a way to integrate their e-commerce strategy with their existing enterprise resource planning (ERP) system. Learn how they were able to seamlessly manage their order statuses, histories, customer items, and more alongside their ERP software.
Posted: March 20, 2012 | Published: March 20, 2012


Topics:  CRM | CRM Best Practices | CRM Services | CRM Software | Customer Data Integration | Customer Data Management | Customer Loyalty | Customer Retention | Customer Satisfaction | eCommerce | eCommerce Services | eCommerce Software | ERP | ERP Software

EZINE - In this third edition of the Customer Experience Exchange e-zine, Chris Maxcer delves into world of incorporating team-building activities into contact center agents' schedules, Vangie Beal discusses Dell's six-year investment in social media and Anna Fiorentino writes about why customer loyalty has dipped nearly 10%.
Posted: March 20, 2012 | Published: March 20, 2012


Topics:  Call Center Management | Call Centers | Contact Center Management | Contact Center Services | Contact Center Workforce Management | Contact Centers | CRM | CRM Best Practices | Customer Data Management | Customer Loyalty | Customer Satisfaction

BOOK - This comprehensive guide covers topics from data governance and reference data to big data and cloud-enablement, uncovers MDM myths, and looks at new trends in MDM methodology.
Posted: March 19, 2012 | Published: March 19, 2012


Topics:  Business Process Management | Cloud Management | Customer Data Integration | Customer Data Management | Data Governance | Data Integration | Data Management | Master Data Management

WHITE PAPER - In this white paper, IT Business Edge explains the key business and technology factors to consider in deciding whether and when to upgrade your CRM system, including the Software-as-a-Service (SaaS) factor.
Posted: March 2, 2012 | Published: December 1, 2011


Topics:  CRM | CRM Analytics | CRM Software | Customer Data Integration | Customer Data Management | Customer Service | SaaS business intelligence

WHITE PAPER - With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.
Posted: March 1, 2012 | Published: March 1, 2012


Topics:  CRM | CRM Analytics | CRM Analytics Software | CRM Software | Customer Data Integration | Customer Data Management | Customer Retention | Customer Satisfaction | Customer Service | Customer Service Best Practices | Oracle (Product)

WHITE PAPER - There is a new customer with which every online business must contend. Armed and empowered, they are leveraging a multitude of channels and a myriad of devices to stay “connected” to their favorite sites. What makes the connected customer tick? Find out in this paper by Lauren Freedman of the e-tailing group.
Posted: March 1, 2012 | Published: October 19, 2011


Topics:  CRM | CRM Analytics | Customer Data Integration | Customer Data Management | Customer Retention | Customer Satisfaction | Customer Service | Online Advertising

WHITE PAPER - In seven simple steps, eBusiness, customer experience and contact center professionals can right channel online customer service inquiries, boosting sales and customer satisfaction while reducing customer service costs by delivering the right information and service to the right customer at the right time.
Posted: March 1, 2012 | Published: March 1, 2012


Topics:  Call Center Management | Call Centers | CRM | CRM Analytics | Customer Data Integration | Customer Data Management | Customer Service