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Delivering Reports, Plans and Metrics for Better Marketing
sponsored by Cognos, an IBM Company
Posted:  11 Aug 2008
Published:  01 Jun 2008
Format:  PDF
Length:  13   Page(s)
Type:  White Paper
Language:  English


ABSTRACT:
IT has a critical role to play by providing Marketing with timely information in areas such as competitive risk, customer demand, and profit potential. Learn how IT can help deliver critical business information for Marketing resulting in less guesswork, greater customer value, and greater return on investment.




BROWSE RELATED RESOURCES
Marketing | Metrics | Pricing | Product Life Cycles | ROI | Sales | Software

View All Resources sponsored by Cognos, an IBM Company


BROWSE RELATED PRODUCTS: 
Software


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