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Uncovering Hidden B2B Sales Potential
sponsored by MapInfo Corporation
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Posted:
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01 Jul 2008
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Published:
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01 Jul 2008
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Format:
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PDF
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Length:
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8
Page(s)
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Type:
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White Paper
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Language:
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English
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ABSTRACT:
Communications companies that wish to pursue the small and medium business markets are urged to reach outside their organization and employ the latest location intelligence tools.
Location intelligence software can help companies increase B2B sales by improving customer and prospect knowledge, managing their sales channels proactively, responding faster to changing market conditions and continuously improving their channel structure and alignment.
Then these organizations can bring clarity from the confusion and translate that clarity to bottom-line success.
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Author
Christopher Cherry
Director of Communications Industry Strategy
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Pitney Bowes MapInfo
Christopher Cherry is the director of communications industry strategy at Pitney Bowes MapInfo, a leading provider of location-based solutions, intelligence and expertise to businesses and governments worldwide. Christopher has been analyzing and advising in the communications sector for more than 15 years, and has worked to develop strategies for many of the largest providers.
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BROWSE RELATED
RESOURCES
Customer Service | Customer Service Best Practices | Customer Support Software | Market Research | Sales | Sales and Marketing Software
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View All Resources
sponsored by MapInfo Corporation
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